ABOUT Lovedale

Originated  from West Africa and perfected over decades, the Lovedale Soaps and Shower gels is  totally a globally trusted and cherished personal care solution, proven for its benefits for the body, face and hair.

Lovedale now offers this time tested beauty secret, the 100% natural African Black Soap and Shower Gel range of products that have revolutionised the global beauty and skincare industry. Derived from age-old recipes and traditional methods, the process uses pure cocoa ash, water and shea nuts. No chemicals are added at any time during the process. The end product ensures flawless, evenly toned skin that glows all day eliminating the need  for chemical-based cosmetics. Discover the sheer power of Shea Butter! All our soaps and shower gels have shea butter, apart from various other nourishing ingredients. This helps in cleansing, nourishing and moisturising, while offering several effective remedies for the skin and scalp-related issues such as acne, eczema, dry skin, blemishes, and psoriasis. Of course, your skin’s natural ph levels are not impacted.

100% Natural

100% Chemical Free

100% Vegan & Cruelty-Free

Natural Vitamins



Lovedale pursues a mission of creating personal care products that are 100% natural. We strive to achieve beauty care that is absolutely safe on the body, skin and hair when used over the long term helping users look better naturally. We strongly believe in products that work gently, free from chemicals and toxins, ensuring users get comfortable and confident to use these products and trust them for their benefits.


Africa’s best kept beauty secret is in your hands now!

Lovedale brings to you for the first time, the authentic 100% natural African Black Soap and Shower Gel with Shea Butter, in several variants. Manufactured in Africa using the same natural, time-tested processes, It is the perfect all-in-one solution for body, face and hair!

100% Natural, Chemical-free, Vegan & Cruelty-Free

Live the ultimate beauty bathing natural experience with our shower gels crafted with only natural and skin-loving ingredients. Lovedale believes in giving its customers nothing but the best and in the highest capacity of purity in its soaps and shower gels.

Highly moisturizing; Deeply nourishing; Best cleansing

Our skin encounters dust, dirt, and pollutants on a daily basis. Dust particles fill the skin pores causing blackheads and also deplete the skin of moisture, leaving it dry, dull and pigmented. The Lovedale African Black Soap and Shower Gels work to use cocoa elements to nourish the skin in several ways – nourishing, cleansing and moisturising, to ensure enriched, glowing skin all day long.

Your all-in-one solution to all skin and hair issues

Our collection of soaps and shower gels contain cocoa beans, aloe vera, and shea butter, which are all-natural ingredients that are gentle and safe to use on both your body and hair. These ingredients have been found to effectively address a variety of hair, skin, and scalp-related problems, including acne, eczema, dry skin, blemishes, and psoriasis. Additionally, they are formulated to maintain the natural pH levels of your skin and hair, providing a balanced cleansing experience.

The primary challenge with the solution

People may have different skin and hair-related problems, for which they have to spend large amounts of time, energy and money visiting various doctors and trying out different products for different problems. This is where we come in – our all-in-one African Black Soap, Shower Gel solves any and all skin and hair problems that you may be facing – you do not have to try and test different products that your skin may have adverse reactions to, while also saving you time, money and energy in your search for beautiful skin and hair.

Bring Africa's best kept secret from reel life to real life!

Watch the power of our signature ingredient, the African Black Soap unfold right before your very eyes as our lovely influencers take us through their bathing routine, right from unboxing our products to relishing the goodness of the African Black Soap and Shower Gel infused with Aloe, Cocoa and Shea Butter on their hair and skin. You can resonate with the freshness, softness and smoothness of their skin post their relaxing and rejuvenating shower, right off the screen! The before and after effects come through bright and shining. Now it’s your turn to savour the goodness of Lovedale and shower your skin and hair with all the love and pampering it deserves!

What Our Customer Says

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Natural African Shower Gel

This is a 100% natural body and hair wash gel ideal for all skin types. The unique centuries-old shower gel recipe cleanses, heals and protects the skin naturally. The gel works to keep the skin acne free and avoid breakouts.

Natural African Black Soap

Lovedale’s Imported Natural African Black Soap is prepared using a time-tested process, perfected in West Africa over centuries. It Is Africa's best kept secret to flawless and evenly toned skin that glows all day without the use of any chemical-based cosmetics.


It is 100% Natural Shower Gel that is prepared using Cocoa potash, Shea butter, Coconut oil and other Natural oils.

The authentic African Black Soap Shower Gel is manufactured in Ghana, West Africa.

All the ingredients are 100% natural; it is chemical free and it is the one and only Shower Gel on the planet that does not contain lye.

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